Post-it gears up for National Stationery Week Get Britain Writing campaign
The Post-it brand from 3M, sponsor of this year’s National Stationery Week, is gearing up to support the Get Britain Writing campaign, by highlighting just how emotive and personal the power of a written note can be.
A team of influential bloggers will be examining the topic by exploring what the written word means to them with their own handwriting being analysed by top Post-it Note graphologist Adam Brand.
Key insights behind handwriting styles, choices of colour pen and even the shape of the note written on will be shared extensively and debated across digital channels.
Celebrities will also be lending their support to the campaign during National Stationery Week by writing messages to be displayed in the Green Room at ITV Studios and analysed by the graphologist.
Amy Collins, Post-it brand manager says: “Despite living in a technological age, it’s still the written note rather than the digital message that delivers truly personal messages.
“This campaign, ‘The Power of the Written Note’ will highlight that a written note for a friend, colleague or loved one invokes real emotion, personality and individuality, whether it is just words or combined with simple symbols and doodles.”
The ideal tool to display emotion, personality, mood or tone of voice, the Post-it Brand from 3M offers an extensive range of products in every shape, size and colour to ensure there’s a note to suit every kind of message.
Posted on 27th March 2014 by Jan Perry - 3M